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North London Waste Authority launches third recycling TV and digital campaign – this time, aluminium

North London Waste Authority launches third recycling TV and digital campaign – this time, aluminium

Therapy today announced the third annual iteration of their award winning “Save Our Stuff,” TV advertising campaign aimed at getting millennials to recycle more – this time focused on aluminium and commissioned by North London Waste Authority
Fri 14 Sep 2018

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SGK's Rachelle Sokan to Speak at 2018 EnterWorks Engage Conference

SGK's Rachelle Sokan to Speak at 2018 EnterWorks Engage Conference

Sokan will address Content Governance in the Omnichannel World.
Thu 13 Sep 2018

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Häagen-Dazs trials geo-targeted delivery-on-demand mobile e-commerce service in central London

Häagen-Dazs trials geo-targeted delivery-on-demand  mobile e-commerce service in central London

Häagen-Dazs is the first ice-cream brand to move into automated product delivery with its new mobile e-commerce technology ‘Häagen-Dazs NOW’. The service enables ice-cream to be ordered and delivered into the hands of consumers when out-and-about by using an innovative combination of proven mobile technologies. The brand trialled the service on Friday, 7 September 2018, offering people in Russell Square, London, a chance to order and enjoy its ice creams without having to leave their spot in the September sunshine.
Wed 12 Sep 2018

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Wasserman brings the NFL to life with a Piccadilly Circus takeover

Wasserman brings the NFL to life with a Piccadilly Circus takeover

Wasserman, the global partnerships and activation agency, helped The National Football League take over one of London’s most iconic locations on Saturday (September 8), as it celebrated the start of the 2018 season with ‘NFL Kickoff on Piccadilly’.
Tue 11 Sep 2018

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Dare wins digital work for new London arts space, Cromwell Place

Dare wins digital work for new London arts space, Cromwell Place

Experience, design and engineering company Dare has been appointed as the sole digital agency for London’s new arts space, Cromwell Place, following a competitive pitch.
Fri 31 Aug 2018

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UCLan Appoints Access For Student Recruitment Campaign

UCLan Appoints Access For Student Recruitment Campaign

The University of Central Lancashire (UCLan) has appointed Access for its 2019 Undergraduate recruitment campaign.
Fri 31 Aug 2018

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WaterAid Appoints Global Web Development Partner

WaterAid Appoints Global Web Development Partner

International non-profit organisation WaterAid has appointed Access (weareaccess.co.uk) as its global web development partner.
Fri 31 Aug 2018

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Heath & Heather launches second phase of 'Me to the Power of Tea' campaign

Heath & Heather launches second phase of 'Me to the Power of Tea' campaign

Heath & Heather, a leading supplier of herbal teas and infusions has announced the second phase of its bold new multi-channel campaign, Me to the Power of Tea. The biggest marketing campaign to date launches in conjunction with the brand’s latest expansion into Tesco supermarkets nationwide. This listing follows Heath & Heather’s recent distribution gains in Morrisons and Ocado as well as strong growth across the Health Sector with both its innovative green teas and fruit & herbal infusions up +14% and +10% respectively.
Fri 31 Aug 2018

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Why Digital Projects Fail

Why Digital Projects Fail

A new survey has revealed that a massive 97% of companies have had digital projects that have failed, with 22% claiming it’s a frequent occurence.
Tue 28 Aug 2018

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JCT600 tests consumer’s supercar knowledge with online game

JCT600 tests consumer’s supercar knowledge  with online game

Motor retail group JCT600 has created an online supercar game to help raise money for its chosen charity The Prince’s Trust.
Wed 22 Aug 2018

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One in Five Use Alexa to Boil an Egg …

One in Five Use Alexa to Boil an Egg …

One in Five people use Alexa to boil an egg plus other interesting facts about smart speaker use in the UK
Wed 15 Aug 2018

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OLIVER bolsters senior creative team with three new hires

OLIVER bolsters senior creative team with three new hires

In-house specialist OLIVER UK is bolstering its creative team with three key hires: Kevin Bratley joins as creative director, while brother-and-sister duo Jade and Lee Trott assume roles as art director and copywriter respectively.
Wed 01 Aug 2018

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The Knowing and Doing Digital Gap

The Knowing and Doing Digital Gap

Survey unveils huge differences between knowing how to be digitally effective versus how UK businesses are approaching digital development
Tue 31 Jul 2018

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Marketers should capitalise on Millennials’ appetite for free-from food options

Marketers should capitalise on Millennials’ appetite for free-from food options

New research into UK shoppers’ attitudes towards free-from food and drink reveals marketers would be advised to focus on younger consumers in this category. The findings reveal Millennials choose it as part of a healthy lifestyle choice, rather than due to allergies or intolerances.
Tue 31 Jul 2018

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Five by Five announces global Launch Marketing Council initiative

Five by Five announces global Launch Marketing Council initiative

Launch specialist agency Five by Five has announced the creation of its Launch Marketing Council: an official panel of experienced marketers, investors and founders that hold roundtables discussing launch marketing, with the aim of promoting and establishing it as a discipline in its own right.
Tue 31 Jul 2018

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Competing in a State of Content Entropy

Competing in a State of Content Entropy

No one can possibly keep up with today's sheer volume of content. We've reached a state of entropy, where content is becoming ever more chaotic and confusing to create, manage and consume. How do you break through with content that consumers will actually seek out and eagerly share? Cut through the noise and create true engagement with these three transformational strategies.
Tue 24 Jul 2018

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Dare partners with SuperHi for women and non-binary coding scholarship

Dare partners with SuperHi for women and non-binary coding scholarship

Experience, design and engineering company Dare has announced its partnership with SuperHi, the online coding school and creative community, to launch a scholarship for women and non-binary people.
Mon 16 Jul 2018

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New report reveals organisational mindset driving digital effectiveness

New report reveals organisational mindset driving digital effectiveness

A new survey into digital effectiveness has revealed that ‘Product Thinking’ is helping organisations become more digitally effective.
Thu 12 Jul 2018

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5 Key Ways for Brands to Own the Digital Shelf

5 Key Ways for Brands to Own the Digital Shelf

Online shopping offers compelling convenience and selection. That's why the online market is expected to grow to 10 percent of all CPG sales in the next few years. But even more than other product categories, CPG success on the digital shelf depends on visibility trust and access.
Fri 06 Jul 2018

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OLIVER appointed as lead design agency for Spire Healthcare

OLIVER appointed as lead design agency for Spire Healthcare

In-house specialist OLIVER UK has been appointed as the lead design agency for Spire Healthcare, a leading private healthcare provider in the UK.
Fri 29 Jun 2018

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