Posted by: The Attic Room Design Ltd | Date added: Fri 04 Feb 2011
The Attic Room Design Ltd has been working with a prestigious cosmetic brand to promote its partnership with BAFTA in a top London department store.
The retail design specialist has designed, built and installed a new consultation area and window into Selfridges, London for Lancôme, who is the official beauty partner for BAFTA.
The creation combines the launch of Lancôme’s Hypnose makeup range and their acknowledgement as official beauty partner with BAFTA (British Academy Film and Television Awards) in Selfridges’ beauty hall. The consultation area has been designed for consumers to sit down and try the Hypnose range and reflects a makeup dresser that would be found on a film set.
The window is dressed with the famous BAFTA face, a show reel of actors on the red carpet and the rest of the area dressed with strong messages attracting Lancôme’s audience to be part of this celebration with their makeup range.
Shauna Read, Creative Director comments: “We are really pleased to have been involved with Lancôme as part of their product promotion and in particular as it also celebrates a great partnership for them”, The Attic Room design, manufacture and install bespoke permanent retail sites, point of purchase, promotional furniture, window displays and events for product launches in the prestigious beauty and cosmetic industry.
Astley Grange Farm, Back Lane, East Langton, Leicestershire, LE16 7TB Telephone 01858 545383
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