London Design Festival Appoints Exposure to Craft Strategic Communications Vision
Posted by: Exposure
Date added: Tue 02 May 2017
The agency will be at the helm to develop a long-term communications strategy that democratises design by highlighting its impact on all areas of life. The communications approach will serve to elevate the Festival’s global credentials as well as showcase the unrivalled talent of the international design community, which continues to enrich the city.
London Design Festival was founded by Sir John Sorrell and Ben Evans in 2003 with the vision to celebrate and promote London as the design capital of the world. The Festival has since evolved into the world’s leading global stage, cementing London’s reputation as the epicentre of design and creativity.
Each year, the Festival’s dynamic programming inspires, engages and educates visitors by giving visionaries, across numerous disciplines, the opportunity to discover and connect with the world’s most innovative and creative work.
Chairman Sir John Sorrell CBE comments: “We look forward to working with Exposure on London Design Festival. With our shared motivation to celebrate design’s global impact, this collaboration will bring a reinvigorated approach to our communications strategy, and will continue to shape the Festival’s national and international success.”
Raoul Shah, Founder & CEO of Exposure comments: “It is a genuine privilege to be representing London Design Festival. We will be working closely with its Board to develop a long-term communications strategy, ensuring we not only celebrate the impact of good design in society and in our everyday lives but also to raise awareness of the cultural, economic and social impact of design, ideas and creativity in the UK and beyond, via a multi-tiered communications approach.”
Director Ben Evans comments: “Both Exposure and the Festival recognise the importance of London remaining a global hub of design, and how design can fundamentally encourage positive change. We’re excited to partner with the agency to devise a futureproof strategy that reinforces our reputation as the world’s greatest stage for the design community.”
Other articles by Exposure:
Creative communications agency Exposure has developed an integrated campaign for Tiger Beer. Chinese New Year in February ushers in the Year of the Tiger in the Chinese calendar. The campaign uses this as a hook and challenges consumers to ‘discover the secrets of the Year of the Tiger’.
Wed 13 Jan 2010
Creative communications agency Exposure is launching its Japanese operation in Tokyo in partnership with The British Luxury Brand Group.
Mon 19 Oct 2009
Students to get free tickets to music gigs at O2 Academy venues
Tue 06 Oct 2009
Integrated agency Exposure has created a stunning experiential campaign for MARTINI Rosato during London Fashion Week as part of its UK brand development remit.
Tue 22 Sep 2009
Creative communications agency Exposure has created an integrated campaign for The Prostate Cancer Charity that is set to raise awareness of the disease and increase support for the charity.
Tue 08 Sep 2009