Posted by: HeyHuman | Date added: Fri 27 Oct 2017
Integrated marketing agency, HeyHuman, has kicked off a social media initiative to support Wooga, a Berlin-based mobile game developer, in the launch of its 1920s murder mystery game, June’s Journey.
The campaign champions four eccentric characters from June’s world. They appear on a Facebook carousel with pull quotes underneath and the films show their latest encounters with June.
Behavioural communications agency HeyHuman has unveiled neuroscience evidence revealing that ads with a low cognitive load – the mental effort required to process information – actually generate the highest levels of brand recall.
Date added: Wed 13 Mar 2019
Behavioural communications agency HeyHuman and Natures Menu developed a strikingly original campaign for premium natural pet food brand Natures Menu which turns traditional pet food communications on its head.
Date added: Mon 11 Mar 2019
Analysis revealed today has shown the qualities that brands in declining FMCG sectors need to possess if they want to buck the trend and grow. Unusually, it suggests that deep and meaningful relationships are not always the best option: brands can also become ‘friends with benefits’ or ‘teammates’.
Date added: Thu 27 Sep 2018
Behavioural communications agency HeyHuman is launching a nationwide sampling campaign for Green and Black's to promote the brand’s recently introduced range of luxury, bite-sized chocolates, ‘Velvet Fruit’.
Date added: Fri 21 Sep 2018
Heath & Heather, a leading supplier of herbal teas and infusions has announced the second phase of its bold new multi-channel campaign, Me to the Power of Tea. The biggest marketing campaign to date launches in conjunction with the brand’s latest expansion into Tesco supermarkets nationwide. This listing follows Heath & Heather’s recent distribution gains in Morrisons and Ocado as well as strong growth across the Health Sector with both its innovative green teas and fruit & herbal infusions up +14% and +10% respectively.
Date added: Fri 31 Aug 2018