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Posted by: Five By Five | Date added: Fri 30 Jan 2009

Sister agencies Five by Five and Headstream, today launch the most prestigious and largest film release from Momentum Pictures this year – The Young Victoria.

Five by Five has developed the film’s website, www.theyoungvictoria.co.uk, which includes digital assets centred around the different aspects of young Victoria’s personality. A ‘dressing room’ function guides you through the exquisite costumes used in the film, whilst the ‘ballroom’ talks about the choreography of the waltz.

Jack Murphy, choreographer on The Young Victoria says of the website, “It's a beautiful piece of work and really brings to life the stunning attributes of the film.” Liz Holmes of Five by Five says, “We wanted the site to truly reflect Victoria's strong personality and make full potential of the stunning photography available. The user is able to explore key aspects of the film by visiting the different rooms in which Victoria lived her life, giving the user a richer online experience.”

Headstream are promoting the release and site online through publicity, promotions and social media marketing, drawing hooks from the film.

Five by Five and Headstream also joined forces on the recent release of Caramel. The Lebanese film written by, starring and directed by the beautiful Nadine Labaki was tipped as one of hottest films at Cannes.

The campaign delivered a media value of over £1.4 million and had opportunities to see of over 100 million. About Five by Five and Headstream Five by Five is a leading digital marketing agency comprising offering web development, creative campaigns (viral, online advertising and campaign sites) and email marketing.

Clients include: Activision, BBC, New Look, THQ and WKD. ww.fivebyfivedigital.com

Five by Five and Headstream are both members of Lawton Communications Group.

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