Search News


 

Dare hires new creative director


Dare hires new creative director

Posted by: Dare | Date added: Fri 15 Jun 2018

Digital creative agency Dare, part of the Inside Ideas Group, has appointed Ben Long as its creative director.

Long joins Dare after a seven year tenure as digital creative director at integrated marketing and advertising agency WCRS.

He is responsible for leading Dare’s creative and design output across the agency’s portfolio, which includes brands such as BMW, Vision Express, Nike, Spire and more. He joins the leadership team and will report directly Dare’s CEO, Michael Olaye.

Long brings with him almost twenty years’ experience, covering digital, creative, design, social content, integrated marketing and advertising, having cut his teeth as a digital designer for Financial Times at the turn of the millennium. Amidst others, he enjoyed stints at LBi and Wheel, running the gamut of creative comms and social advertising. He was also instrumental in taking John Lewis online for the first time.

At WCRS, Long led Sky’s digital output and HMRC’s above the line advertising; he also led the RAF account through the line for four years, including creating an award-winning, innovative online campaign for the RAF, which used 3D sound to test users’ selective auditory attention.

Michael Olaye, CEO at Dare and CTO at Inside Ideas Group, says: “Ben’s appointment is the latest in a line of new senior hires, as part of our mission to be the go-to agency for complete digital experiences. Ben will marry the world of creative and design, enhancing our clients’ offerings as digital continues to evolve.”

Long adds: “Dare has integrated innovation into their work and clients’ core values. It’s not just about digital - it’s about using creative, design and experience to engineering encompassing digital experiences, and I can’t wait to play a part in it.”

Other articles by Dare:


Dare launches ‘Dating app for cats’ as part of Halloween adoption and donation drive

Dare launches ‘Dating app for cats’ as part of Halloween adoption and donation drive

Experience, design and engineering company Dare has today launched an interactive charity web app: ‘This is Scare’. It aims to raise awareness and prompt action for people to adopt black cats, who have a hard time being rehomed - particularly around Halloween.

Date added: Wed 31 Oct 2018


Dare wins digital work for new London arts space, Cromwell Place

Dare wins digital work for new London arts space, Cromwell Place

Experience, design and engineering company Dare has been appointed as the sole digital agency for London’s new arts space, Cromwell Place, following a competitive pitch.

Date added: Fri 31 Aug 2018


Dare partners with SuperHi for women and non-binary coding scholarship

Dare partners with SuperHi for women and non-binary coding scholarship

Experience, design and engineering company Dare has announced its partnership with SuperHi, the online coding school and creative community, to launch a scholarship for women and non-binary people.

Date added: Mon 16 Jul 2018


DARE strengthens technology management with two new hires

DARE continues to strengthen its technology credentials with the appointments of Joe Price as head of .NET and Bongani Ndlovu as Technical Director.

Date added: Thu 16 Feb 2017


Dare Creates New Brand For Action Against hunger

Dare Creates New Brand For Action Against hunger

Dare has created a new brand – ‘Love Food, Give Food’ – for charity Action Against Hunger, which appeals to the nation’s food lovers to turn their passion for food into an action against hunger.

Date added: Thu 23 Jun 2011