How do we really feel about the infamous British weather? A new analysis of how we used emojis in social media during the recent heatwave busts the myths and also shines a light on key differences in how men and women convey emotions on social channels.
Mon 10 Sep 2018
A+E Networks UK has appointed UM as its new media strategy, planning and buying partner. The partnership began in July 2018.
Thu 19 Jul 2018
To celebrate the launch of Years & Years’ new album, Palo Santo, media agency UM have brokered a deal in which technology agency Byte London created a first ever augmented reality (AR) experience for Spotify.
Mon 09 Jul 2018
Research has revealed the extent to which the advertising and media sectors are frustrating the UK’s ageing population.
Fri 06 Jul 2018
With the premium mixers & soft drinks category being in strong growth, driven by a shift towards improved quality, craft and flavour innovation, Fentimans, the botanically brewed drinks maker, has appointed UM as its media planning and buying agency.
Mon 02 Jul 2018
Research unveiled today suggests the advertising and media industries are perpetuating harmful socio-economic stereotypes because they’re too focused on rich and middle-class households.
Thu 10 May 2018
UM, the IPG Mediabrands full-service global media agency, has appointed Rachel Forde as UK CEO. In this newly-created role, Forde will spearhead UM’s growth plans to develop a future-facing media agency that meets the changing needs of its clients.
Thu 19 Apr 2018
Zoological Society of London (ZSL), the international conservation charity organisation that operates ZSL London Zoo and ZSL Whipsnade Zoo, has appointed UM as its new media strategy, planning and buying partner following a three-round competitive pitch.
Tue 17 Apr 2018
Footwear brand SOREL is working with media agency UM to build awareness around this year’s Stylist Live event in London (10th-12th November). This is the first time SOREL has used any experiential or OOH advertising in the UK and UM advised that SOREL should use interactive formats to better engage with consumers. SOREL is bringing a branded 180-degree photo booth to its stand to capture the imagination of potential customers and influencers at the event.
Fri 10 Nov 2017
UM has appointed Chris Skinner to the new role of President, EMEA; a role that will see him provide brand leadership to the region, driving growth, and developing key strategic talent, client relationships and the UM product offering.
Mon 02 Oct 2017