Footwear brand SOREL is working with media agency UM to build awareness around this year’s Stylist Live event in London (10th-12th November). This is the first time SOREL has used any experiential or OOH advertising in the UK and UM advised that SOREL should use interactive formats to better engage with consumers. SOREL is bringing a branded 180-degree photo booth to its stand to capture the imagination of potential customers and influencers at the event.
Fri 10 Nov 2017
UM has appointed Chris Skinner to the new role of President, EMEA; a role that will see him provide brand leadership to the region, driving growth, and developing key strategic talent, client relationships and the UM product offering.
Mon 02 Oct 2017