Superdrug asked Biles Hendry reinvigorate their range of dry shampoos, to give the reformulated products, packaging that would show the Superdrug offering to be a worthy competitor to market leader Baptiste.
Fri 20 Jan 2017
Leading UK wine maker and importer Boutinot asked Biles Hendry to rebrand their Montevista range, a selection of Chilean wines comprising a Sauvignon Blanc, Chardonnay, Rosé Sauvignon Blanc, Merlot, Cabernet Sauvignon, and a Carmenère.
Mon 16 Jan 2017
Paul Lindley, the man behind Ella’s Kitchen, launched his range of bath products for young kids in 2015. Named after his son, Paddy’s Bathroom consists of five products designed specifically for the early years.
Tue 10 Jan 2017
Biles Hendry was briefed by Lidl to create a range of more premium Scottish biscuits for the UK market.
Tue 10 Jan 2017
Biles Hendry was asked by leading UK wine distributor and producer Bibendum to create a new range of Argentinian wine, consisting of a Pinot Grigio and a Malbec.
Wed 04 Jan 2017
Biles Inc. was briefed by Superdrug to extend its best selling Solait sun lotion range to include Infrared protection variants.
Thu 31 Mar 2016
February sees Ella’s Kitchen® rolling out new packaging for their baby dry cereals, with design by Biles Hendry
Mon 01 Feb 2016
In a bid to capitalize on the growth opportunity for natural superdrinks, Simplee Aloe appointed Biles Hendry to ‘strengthen’ their current packaging and help them to reach out to more mainstream consumers, rather than remaining niche.
Mon 18 Jan 2016
Superdrug has relaunched its semi-permanent colourants range with design by Biles Inc.
Thu 22 Oct 2015
Biles Inc. were appointed by Warner Edwards, in February, to create the brand strategy for their super premium gin, following a four way strategic pitch.
Tue 13 Oct 2015
Ella’s Kitchen the organic baby and kids food company was founded in 2006 and less than a decade later is the UKs biggest baby food brand, it is available in more than 35 territories.
Mon 03 Aug 2015
Leading UK wine distributor and producer Boutinot has unveiled a new and mysterious Argentinian Malbec – Bonarda from Mendoza called El Monstruo, with packaging created by award winning London agency Biles Inc.
Mon 20 Jul 2015
The holidays are a time for fairytales, and Marionnaud shoppers from the Champs Elysée to the Czech Republic, from Rome to Romania, are enjoying these playful make-up and beauty gift sets that celebrate the romance of the season.
Wed 17 Dec 2014
Superdrug’s basic bath range rolls out into over 650 stores across the UK this winter, consisting of just two fragrance variants in both bubble bath and shower gel. This range is offered at a low price point and is positioned as an entrance level ‘value’ offering for consumers.
Mon 08 Dec 2014
Is the decision to rebrand Sugar Puffs to Honey Monster Puffs to shift away from a sugar based proposition, just the first stage in a stepped evolution to 'Monster Puffs'? The fact that the recipe has been reduced in sugar by almost 25% is a good move for a brand that is looking forward.
Mon 01 Dec 2014
November sees the launch of a new bath collection from Marionnaud, Europe's largest cosmetics and beauty retailer. The range consists of over fifty bath and body products, including shower gels, shower creams, bath oils, soaps, body and hand creams. Built around five uniquely commissioned fragrances, and including additional limited edition fragrance lines, the new Marionnaud bath collection will be available throughout Europe.
Mon 17 Nov 2014
EQ8, the natural energy drink, appointed London agency Biles Inc to refresh its packaging design as part of the launch of a new and improved recipe formulation.
Thu 11 Apr 2013